Skip to main content
CEO

Alexandra Ivanova

 

  • Over 15 years of experience in the fields of Health Technology Assessment (HTA), pharmaceutical services, and healthcare management, leading strategicand high-impact projects.​
  • Master’s Degree in Economic Evaluation of Health Interventions, University of Castilla-La Mancha (UCLM).​
  • Master’s Degree in Business Management, Marketing and Accounting, Complutense University of Madrid (UCM).​
  • ert in Data Analysis for Social and Market Research, Complutense University of Madrid (UCM).​
  • Bachelor’s Degree in Business Administration and Management, Complutense University of Madrid (UCM).

 

HEMA: Health Economics & Market Access Lead

Almudena González

 

  • 15 years of experience in the field of economic evaluation and market access for health technologies.
  • Author of numerous national and international publications on health economics and pharmacoeconomics.
  • Member of the expert group that reviewed the 2023 economic evaluation guideline for medicines, published by the Advisory Committee for the Financing of Pharmaceutical Benefits (CAPF) of the Spanish National Health System.
  • Master´s Degree in Evaluation of Health Interventions, University of Castilla-La Mancha (UCLM).​
  • Specialist in Advanced Modelling Techniques, University of Castilla-La Mancha (UCLM).​
  • Master´s Degree in Advanced Methods of Applied Statistics, National University of Distance Education (UNED).​
  • Diploma in Statistics and Bachelor’s Degree in Applied Statistics, Complutense University of Madrid (UCM).​
  • ORCID: https://orcid.org/0000-0002-3509-0961

 

HEOR: Health Economics & Outcomes Research Lead

María Merino

  • Over 10 years of experience in the fields of Health Economics, Health Outcomes Research and Real-World Evidence.
  • Author of over 10 scientific articles focused on social value and SROI, as well as the first book on the SROI method applied to the healthcare sector in Spain.
  • Master´s Degree in Evaluation of Health Interventions, University of Castilla-La Mancha (UCLM).
  • Master´s Degree in Advanced Methods of Applied Statistics, National University of Distance Education (UNED).​
  • Bachelor’s Degree in Sociology, University of Salamanca (USAL).
  • Diploma in Social Work, University of Valladolid (UVA).​
  • ORCID: https://orcid.org/0000-0002-5769-1821

 

HR&L: Human Resources & Legal Lead. Expert Committees Coordinator

Gema Bonilla

 

  • Over 15 years of experience in the legal field.​
  • Expert in the comprehensive organization of Advisory Councils, expert catchment/contact, administrative and legal document management, and logistical coordination of travel and accommodations.​
  • Expert in organizing conferences and events, both for private entities and public institutions.
  • Specialist in the submission and management of documentation through the electronic platforms of public administrations.​
  • Bachelor’s Degree in Law, Complutense University of Madrid (UCM).

 

DH&I: Digital Health & Innovation Lead

Ana Durán

  • 6 years of experience in the field of economic evaluations and market access for health technologies.​
  • Author of numerous national and international publications on health economics.​
  • Master´s Degree in Economic Evaluation of Health Interventions and Pharmaceutical Policy, University of Castilla-La Mancha (UCLM). ​
  • Bachelor’s Degree in Business Administration and Management, Rey Juan Carlos University (URJC).​
  • ORCID: https://orcid.org/0000-0001-6112-1947
Health Economics & Policy Lead

Mario García Díaz

  • 3 years of experience in the field of Health Economics and Pharmaceutical Policy.
  • Author of multiple international articles on health economics and pharmacoeconomics.
  • Advanced PhD candidate in Health Economics, University of Granada (UGR). Thesis: Mechanisms for Access to Medicines and the Sustainability of the SNS: The Case of Drug Repurposing.
  • Master’s degree in Pharmacoeconomics, International University of La Rioja (UNIR).
  • Master’s degree in Economics, University of Granada (UGR).
  • Bachelor’s degree in Economics, University of Granada (UGR).
  • ORCID: https://orcid.org/0009-0005-3443-4936
Health Economics Senior Consultant

Zuzana Špacírová

  • 7 years of experience in the field of economic evaluation and application of cost methodologies for healthcare interventions.
  • Author of numerous national and international publications on health economics and pharmacoeconomics.
  • Coordinator of the Economic Evaluation Interest Group of the Spanish Association of Health Economics (EEconAES).
  • PhD in Economics, University of Granada (UGR). Thesis: Evaluation of Healthcare Technologies.
  • Master’s Degree in Health Economics, Health Management, and Rational Use of Medicines, University of Málaga (UMA).
  • Master’s Degree in Health Economics and Healthcare Organization Management, Andalusian School of Public Health (EASP).
  • Bachelor’s Degree in Economics, University of Granada (UGR).
  • ORCID: https://orcid.org/0000-0002-2905-2934
Creative Designer & Communication

Ana Aparicio

  • Over 20 years of experience in the pharmaceutical, healthcare, and media sectors.
  • Expert in the comprehensive management of the editorial process.
  • Specialized in the healthcare communications environment.
  • Professional certification in Editorial Production.
  • Degree in Journalism from the Complutense University of Madrid (UCM).
Health Economics & Market Access Trainee

Andrea de la Fuente

  • 8 years of experience in applied biomedical research.
  • Author of several international scientific publications.
  • Master’s Degree in Scientific Departments of the Pharmaceutical/Biotechnological Industry (MDCIF), ESAME Pharmaceutical Business School and Alfonso X El Sabio University (ESAME & UAX).
  • PhD in Molecular Biosciences, Summa Cum Laude, Autonomous University of Madrid (UAM).
  • Master’s Degree in Molecular Biomedicine, Autonomous University of Madrid (UAM).
  • Bachelor’s Degree in Biochemistry, Autonomous University of Madrid (UAM).
  • ORCID: https://orcid.org/0000-0002-0069-0756
Health Economics & Market Access Trainee

Julia Alonso

  • Training experience in biomedical research, integrating diagnostic and therapeutic development projects, data analysis and documentation, and microbiological studies, working alongside different research lines.
  • Master’s Degree in the Pharmaceutical Industry, with a specialization in Business Development (BePharma Institute).
  • Master’s Degree in Advanced Therapies and Vaccines in the Pharmaceutical Industry (ESAME).
  • Bachelor’s Degree in Biotechnology, Alfonso X el Sabio University (UAX).